NEW IWC STORE
The prestigious Swiss watchmaker IWC Schaffhausen is opening its Lyon boutique in collaboration with Maison MAIER.
Nestled in the heart of the peninsula, at 88 Rue du Président Édouard Herriot, this exceptional 200 m² location embodies Swiss watchmaking excellence and the timeless elegance of the manufacture founded in 1868 in Schaffhausen.
A global benchmark in fine watchmaking, IWC Schaffhausen has been combining craftsmanship and cutting-edge engineering for over 150 years.
From the legendary Portugieser to the robust Pilot’s Watch and the iconic Ingenieur, each collection strikes a perfect balance between refined design, technical performance, and innovation.
Designed as a true watchmaking salon, this new space invites visitors to explore and engage in conversation, immersing themselves completely in the world of IWC.
Dark wood, marble, soft lighting, and cozy spaces create an exceptional setting that is both refined and soothing.
Visitors can discover a complete selection of timepieces, from iconic models to limited editions, for a fully immersive IWC experience.














